DESCRIPTION

The Sr. Director of TIAA B2B Marketing Data is chargeable for main a crew of information scientists and analysts to force information-pushed advertising techniques and initiatives. The perfect candidate may be skilled in imposing superior analytics, size, and reporting abilties that enhance the effectiveness and performance of advertising throughout channels. TIAA Work From Home Jobs (Data Entry, Part-Time)

Key Responsibilities and Duties

Strategy Development: Work carefully with advertising, virtual experiences, Sales, and era groups to recognize the quit-to-quit consumer adventure and installation progressive techniques to form and optimize the consumer experience and force ROI.
Team Leadership: Manage a crew of information scientists and analysts with the aid of using supplying guidance, mentorship, and guide to make sure the crew’s achievement in handing over actionable insights and tips.
Predictive Modeling and Forecasting: Develop and put into effect predictive fashions to forecast client behavior, become aware of capability leads, and optimize advertising campaigns. Use superior statistical strategies and gadget studying algorithms to force information-pushed selection making.
Advanced Measurement: Guide the advertising attribution method for key enterprise effects to degree the effect of advertising sports on every level of the client lifecycle and optimize advertising spend. TIAA Work From Home Jobs (Data Entry, Part-Time)
- - Establish clean advertising KPIs and size frameworks.
  - Guide experimental layout to degree the incremental effect of advertising.
  - Develop superior abilties that integrate advertising attribution and MMM for holistic ROI size.
Foster a tradition of information pushed selection making with the aid of using:
- - Overseeing the information orchestration, collection, analysis, and interpretations of advertising information to become aware of developments, patterns, and possibilities for optimization.
  - Presenting information-pushed insights and tips to senior executives and stakeholders, correctly speaking complicated standards in a clean and concise manner.
  - Staying updated with the trendy improvements in information technological know-how, advertising analytics, and era developments to dive innovation and keep a aggressive edge.

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Educational Requirements

Bachelor’s Degree or Equivalent Experience Required

Work Experience

five+ Years Required; 7+ Years Preferred, TIAA Work From Home Jobs (Data Entry, Part-Time)

Qualifications:

Required Qualifications:

5 years of experience in a information technological know-how associated position
Bachelor’s Degree required

Preferred Qualifications:  

Bachelor’s Degree in a enterprise-associated or quantitative field (Economics, Math, Statistics, or equivalent) preferred.
Master of Science Degree in a enterprise-associated or quantitative field (Economics, Math, Statistics, or equivalent) preferred.
10+ years of experience coping with analytics groups, running collaboratively with cross-practical partners, growing roadmaps, and executing on strategic vision.
Proven experience in a management position inside B2B advertising information technological know-how or analytics.
In-intensity know-how of B2B advertising techniques and excellent practices.
Experience running with CRM structures and advertising automation platforms
Ability to steer and execute middle analytics methodologies (regression analysis, thing analysis, selection trees, cluster analysis, etc.)
Solid skillability in SQL/Python/R, TIAA Work From Home Jobs (Data Entry, Part-Time)
Experience with Alteryx, Snowflake, Tableau, Adobe Marketing Cloud, Google Analytics, and Salesforce
Experience beginning and using tasks to crowning glory autonomously, with flair to teach inner stakeholders on a way to use and recognize a number of analytics tool.

Base Pay Range: $40/hr. – $50/hr.

Actual base profits can also additionally range primarily based totally upon, however now no longer constrained to, applicable experience, time in position, base profits of inner peers, previous performance, enterprise sector, and geographic location. In addition to base profits, the aggressive reimbursement package deal can also additionally consist of, relying on the position, participation in an incentive application related to performance (for example, annual discretionary incentive programs, non-annual income incentive plans, or different non-annual incentive plans). TIAA Work From Home Jobs (Data Entry, Part-Time)

Company Overview

TIAA is the main issuer of economic offerings inside the academic, research, medical, cultural and authorities fields. We provide a huge variety of economic solutions, which include investing, banking, recommendation and education, and retirement offerings. TIAA Work From Home Jobs (Data Entry, Part-Time)

Benefits

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We offer quite a few fitness advantages to fulfill the differing desires of our friends and their families – from the anticipated to the unexpected, and the whole thing in between.
You get preference and flexibility, from our fitness plan alternatives with one-of-a-kind tiers of price sharing and an alternative that consists of organization contributions for your Health Savings Account. Whether you want your circle of relatives making plans advantages, intellectual fitness aid, or amazing specialized surgical networks, we’ve got applications to assist meet your desires. In addition to dental, vision, lifestyles coverage and incapacity coverage, you may additionally earn rewards for collaborating in well-being applications.
Our circle of relative aid applications consists of applications like adoption and surrogacy assistance, homework assistance, or even backup child/elder care.
Education is vital for your achievement so we provide friends a beneficiant lessons compensation application. You and your circle of relative contributors can take part in discounted diploma applications with diverse accomplice universities and university admissions coaching.
We additionally provide treasured money-saving and safety applications like company reductions and organization voluntary plans inclusive of coincidence coverage, auto/domestic coverage, identification robbery safety, important contamination coverage and criminal assistance.
Giving you the capacity to recharge, reconnect and stabilize your priorities, we provide enterprise main time away applications along with eight weeks of caregiver leave, sixteen weeks of parental leave, paid vacations and beneficiant break day plans.
We realize that an associate’s work experience isn’t the simplest tethered to the human beings they work with, but additionally their workspace. We have created operating surroundings in which our friends can thrive and are part of a way of life that drives innovation, productivity, and excellence.

Equal Opportunity

We are an Equal Opportunity/Affirmative Action Employer. We don’t forget all certified candidates for employment no matter age, race, color, country-wide origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or some other blanketed status. TIAA Work From Home Jobs (Data Entry, Part-Time)

Key Advantages Of Joining TIAA As A Remote Worker

Joining TIAA as a remote employee gives numerous key advantages, reflecting the employer’s dedication to fostering a dynamic and inclusive work environment. Some of the remarkable blessings of becoming a member of TIAA as a remote employee include:

Flexibility: Remote work frequently affords the ability to create a piece of agenda that aligns with a man or woman’s choices and wishes.
Work-Life Balance: Remote work can contribute to higher work-existence stability by getting rid of commuting time and permitting people to combine private and expert responsibilities.
Cost Savings: Both the agency and remote employees can gain from value savings. Remote work reduces the want for workplace space, utilities, and different associated expenses, at the same time as personnel keeps on commuting costs.
Access to a Wider Talent Pool: TIAA can appeal to skills from various geographic locations, permitting them to construct a crew with a large variety of competencies and experiences.
Technology-Enabled Collaboration: Modern verbal exchange gear and technology facilitate powerful collaboration amongst remote groups, making sure seamless verbal exchange and task coordination.
Reduced Commuting Stress: Remote employees can take away the strain related to each day commuting, contributing to normal well-being.
Autonomy: Remote employees frequently have extra autonomy in handling their work obligations and schedules, fostering a feeling of duty and ownership.
Global Collaboration: Remote work permits collaboration with colleagues and groups throughout exceptional locations, developing an extra various and international work environment.
Increased Productivity: Many remote employees record better ranges of productiveness because of decreased workplace distractions and a customized work environment.
Health and Well-being: Remote work permits people to create a workspace that fits their ergonomic wishes and choices, contributing to stepped-forward fitness and well-being.